Friday, April 16, 2010

Featured for my colour sense.

About a month and a half ago, I think, my family was invited to the grand opening of the Hermes store in Manila. It was quite the soiree with all the glitterati of Manila's society and lifestyle pages in attendance. Photogs were everywhere taking pictures of all the ladies in their dresses. My and my sister included. Turns out, I was featured in one such newspaper for my combination of a fuchia dress and turquoise bag.

The picture sucks (the quality, not me), but here it is:

and you MUST read the accompanying article. I chuckled in sheer amusement. I guess I can call myself an A-list lady now who is "beautiful, glamorous and amorous." I don't think I've ever used those adjectives in that combination to describe myself, but sure, I'll go with it.

Oh, while on the subject of the Hermes launch party. I would like to introduce you to the Filipino Jonas Brothers:

I don't know who they actually are but I think I can safely assume they're models. As my sister says, "they're good looking all together, but separately they're only meh." I didn't assign Jonas Brothers names to them, but it still works.

Filipino Jonas Brothers, champagne, fabulous people watching and now being featured in a newspaper. That night just keeps on giving.

Tuesday, April 13, 2010

Switch off. Reboot.

 It would seem that my first foray into blogging didn't go very well.  I'm really sorry friends, I had every intention of blogging about my extended vacation time in Manila but I just never got into it. Writing about my everyday life in Manila just didn't get me excited to blog. I realize now that what I considered to be mundane and un-significant, you would probably have found very entertaining. For example, I'm sure you would have loved to hear about things like maids, drivers and my endless consumption of buko juice at the Polo Club (or not).

So I'm going to try again. This time about my move and adjusting to Toronto; Canada's most hated city. Maybe this time it will be the reverse problem. I'll find things hilarious and fascinating, but you will find it utterly boring. I guess we shall see.

Wednesday, April 7, 2010

Oh Cathay Pacific.

In 48 hours, I will be on a plane to Toronto, Canada. I'm super excited, but also have that nervousness (butterflies in the tummy) that accompany something big and new. So, in honour of my 24 hour transit including 14+ hours on a plane, here is my ode to my favourite airline.

I think Cathy Pacific is the best airline in the world (well, maybe 2nd after Singapore Airlines but I don't fly them so it doesn't count). Every year I make the 24 journey from eastern Canada to Manila and spend a considerable amount of time in the air. Yes, I've become really picky about the airline I fly. For that particular flight, I really am picky. I don't pick the cheapest airline I can find. I seek out Cathay and go with them even if the ticket is a bit pricier. You really do get what you pay for. The staff is always courteous and helpful. The cabins are clean (and the bathrooms get cleaned mid flight), the food is decent, there is plenty of food to eat in-between meals, every seat has its own tv and the movies are on demand! There really isn't much not to love.

In the past week, I've noticed that Cathay has launched a new ad campaign with tv ad and a supporting microsite. Their current message "Great service. Great people. Great fares." To quote the Cathay site, the campaign focuses on the staff who went the extra mile to make you feel like you are somebody.

I love the tv ads, I find them simple, humorous and completely effective.

I Hate Birthday Parties

Why I love it: I don't looove this one, but it plays a part in my overall love of the campaign.

Weekend Rocker

Why I love it: You can just hear the daughter thinking, "ugh, why is my Dad sooo uncool?!"

Midnight Snacker

Why do I love it? I can sympathize. I totally avail of the cup noodles in the middle of the flight; it's a perfect mid-fight snack.

Overall, the tv spots do more than just tell you about the great people and the great airline. They feature the different classes (with people in seats!) of Cathay Pacific and show you, not tell you, that regardless of the class you decide to fly, you will always receive the same level of quality service.